India's freeze dried equipment industry is experiencing great development. The local 200 million vegetarians have greatly increased the demand for freeze-dried vegetables. The biopharmaceutical industry uses thousands of tons of freeze-dried serum a year, and the pet industry with a scale of 900 million US dollars has also led to a continuous demand for freeze-dried chicken snacks.

There are three key points to seize the freeze dried equipment market. The first is deep processing of fruits and vegetables. Using local mangoes, carrots and other raw materials, freeze-dried instant packages are made according to Hindu dietary norms, and the cost is 40% lower than that of imported products. The second is customized medicine. Cooperating with pharmaceutical companies such as the Serum Institute, freeze-dried anti-snake venom preparations can also expand the Middle East market with the advantage of India's GMP certification. The third is the high-end pet, launching a cat freeze-dried raw bone and meat formula, which is sold directly to middle-class pet owners through e-commerce platforms such as Flipkart, and the product premium space is as high as three times.

In terms of key actions, we need to build a freeze-drying technology sharing laboratory in Bangalore, which can shorten the product iteration cycle and select easy-to-use freeze dried equipments; we also need to apply for FSSAI's "vegetarian certification", which is a new requirement in 2025; using large industrial freeze dried equipments, combined with the "freeze-drying + constant temperature logistics" method, can solve the problem of supply chain in the rainy season. Now is a good time to enter the market and catch the express train of India's consumption upgrade.